Privacy Policy: How Software Marts Handles Your Data

Software Marts ("we", "us", "our") is an independent website that publishes reviews and comparisons of AI tools and marketing software. Our website is www.softwaremarts.com. The site is operated by Hemaprasad Patel.

Contact for privacy questions: [contact@softwaremarts.com].

This policy explains what personal information we collect, how we use it, and the choices you have. By using our website, you agree to this policy.

Information you give us

• Newsletter signup: your email address and your name, if you provide it.

• Contact forms and emails: your name, email address, and the message you send.

• Comments or feedback, if we enable them: your name, email address and comment.

Information collected automatically

When you visit our website, our service providers and we may collect:

• Your IP address, browser type, device type and operating system

• Pages you visit, links you click, time spent on pages and the website that referred you

• Approximate location (such as country or city) based on your IP address

This information is collected through cookies and similar technologies (see Section 5).

Information we do not collect

We do not ask for payment card details, government ID numbers or other sensitive information through this website. If you buy a product through an affiliate link, the purchase happens on the seller's website, not ours.

We use your information to:

• Send the newsletter and updates you asked for

• Reply to your messages and support requests

• Understand how visitors use the website and improve our content, design and performance

• Measure the performance of affiliate links and promotions

• Protect the website from spam, abuse and security threats

• Meet legal obligations

We do not sell your personal information.

If you are in the European Economic Area, the United Kingdom or a region with similar laws, we process your data on these bases:

• Consent: for example, newsletter signups and non-essential cookies. You can withdraw consent at any time.

• Legitimate interests: for example, keeping the website secure and understanding how it is used.

• Legal obligation: where the law requires us to keep or share certain information.

Cookies are small files stored on your device. We use them to:

• Make the website work properly (essential cookies)

• Remember your preferences

• Analyze traffic and performance (analytics cookies)

• Track affiliate referrals so that partners can attribute a sale to our link (affiliate cookies)

You can block or delete cookies in your browser settings. Blocking some cookies may affect how the website works. Where required by law, we will ask for your consent before setting non-essential cookies.

We use trusted third parties to run the website. They may process your data on our behalf or under their own privacy policies. Depending on our setup, these include:

• Website hosting and site builder: Hostinger

• Analytics: Google Analytics

• Email marketing: GetResponse or Systeme.io

• Affiliate networks and software partners: such as the companies whose products we review, WarriorPlus, JV Zoo, etc.

• Social media platforms: such as Pinterest, Instagram, and Facebook, if you use sharing buttons or follow us there

We encourage you to read their privacy policies. We are not responsible for how third parties handle your data.

Some links on our website are affiliate links. If you click an affiliate link and buy a product, we may earn a commission at no extra cost to you. When you click such a link, the partner may set a cookie on your device to track the referral. This does not change our opinions or reviews. Please read our separate Affiliate Disclosure for more information.

We share personal information only:

• With service providers who help us run the website and send emails

• When required by law, court order or a valid legal request

• To protect our rights, safety or property, or that of our visitors

• In a business transfer, such as a sale of the website, in which case the new owner would follow this policy

Our service providers may store or process data in countries other than your own, including countries that may have different data protection laws. Where required, we rely on appropriate safeguards offered by those providers.

We keep personal information only as long as needed for the purposes in this policy:

• Newsletter data: until you unsubscribe or ask us to delete it

• Contact messages: for as long as needed to answer you and for reasonable record-keeping

• Analytics data: according to the retention settings of our analytics tool

Depending on where you live, you may have the right to:

• Access the personal information we hold about you

• Correct inaccurate information

• Request deletion of your information

• Object to or restrict certain processing

• Withdraw consent at any time

• Request a copy of your data in a portable format

• Lodge a complaint with your local data protection authority

India: under India's Digital Personal Data Protection Act, 2023, you have rights to access, correct and erase your personal data and to nominate someone to act for you, and you can contact us to exercise them.

California residents: you may have rights to know, delete, and correct personal information, and to opt out of the sale or sharing of personal information. We do not sell personal information.

To use any of these rights, email us at [contact@softwaremarts.com]. We may need to verify your identity before acting on a request.

Every marketing email we send includes an unsubscribe link. You can also email us to be removed. We will still send essential messages if needed, such as replies to your direct questions.

We take reasonable steps to protect your information, including secure hosting and access controls. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Our website is intended for adults and is not directed at children under 18. We do not knowingly collect personal information from children. If you believe a child has given us personal information, contact us and we will delete it.

Our website links to third-party websites, including software companies we review. We do not control those sites and are not responsible for their content or privacy practices.

We may update this policy from time to time. We will post the new version on this page and change the "Last updated" date. If we make significant changes, we will let you know, for example by email or a notice on the website.

If you have questions about this Privacy Policy or your personal information, contact:

Software Marts Email: [contact@softwaremarts.com] Website: www.softwaremarts.com